White label

White label and turnkey launch

Launch a platform under your own brand. Compare launching on a ready platform, branding it as your own, or adding custom modules.

For licensed operators in markets where these services are permitted.

Your brand on a ready platform.

Your brandlogo, colors, wording
Web + mobileone platform
Admin portalfor daily operations

Your brand

One platform, your name on it

Illustration of a white label site on desktop and mobile with an admin portal
Illustration. Final scope is agreed in consultation.

How it connects

See the flow

Diagram: brand identity and configuration form the white label platform with admin portal and web and mobile
Illustrative diagram. The exact scope is agreed in consultation.

Scope

What to review

Your brand

Logo, colors, domain and language settings applied to the platform.

Product set

Choose sportsbook, casino, slots and optional modules.

Operations

Agree who handles support, reporting and day-to-day tasks.

Process

From review to launch

  • Choose the model. Standard lease, global lease or custom development.
  • Prepare your side. Licensed entity, target market, currency and payment needs.
  • Launch and review. Test key flows, then go live in stages.

Operator guide

What to agree before a white label launch

Separate the branded website from the operating services behind it. Use a written scope to identify who controls the domain, configuration, product catalog, wallet and post-launch support. This makes it possible to compare a full platform with a narrower API integration on the same terms.

Choose the implementation model

List the components you already operate, such as identity, wallet and reporting. Use the package comparison to see where a ready platform could reduce integration work and where existing systems need to be preserved.

Set acceptance criteria

For the website, check branding, mobile navigation and localization. For operations, include account permissions, provider availability, deposit and withdrawal workflows, and an escalation path for incidents.

Plan handover and data access

Document who has domain and admin access, which data can be exported, who applies product changes and who handles support after launch. Schedule a rollback rehearsal if the project replaces an existing service.

FAQ

Before you begin

What is the difference from an API?

An API connects one function to your system. White label delivers a full platform under your brand.

Do we need our own license?

Operators work under their own license in the markets they serve. We discuss your situation during consultation.

Who should own the domain and brand accounts?

Agree the account holder, administrators and transfer process before the project starts. Put the domain, DNS, certificate ownership and renewal responsibilities in the launch checklist.

Can we migrate an existing online casino or slot site?

Start by mapping identifiers, balances, open rounds, consent records and supported exports. Review what can move, run a reconciliation test and define what would trigger rollback.

How are sportsbook and casino API integrations different from white label?

An API project connects products to your current platform. White label also includes the branded front end and agreed operating tools. Confirm any shared wallet or third-party integration separately.

What should we see in a white label demo?

Review desktop and mobile journeys, admin roles, reporting exports, and how support traces a failed payment or interrupted game. Ask the team to record any gaps as acceptance criteria.

Next step

Planning a Philippines launch?

Tell us your products, payment methods and timeline. We reply by email.